The Roasted Green Tea

Hojicha

Hojicha is green tea roasted after processing until the leaf turns reddish brown. The roast drives off much of the grassiness along with the caffeine, leaving a nutty, toasty cup with almost no bitterness or astringency.

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100% Pesticide-Free
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Direct from Farmers
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Pure & Unblended
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Single-Origin Terroir
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Small-Batch Harvest
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Authentic Japanese Craft

2 prodotti

Tè verde Hojicha Noike tostato
Tè verde Hojicha Noike tostato
Prezzo:Da €14,00 Prezzo unitario: €14,00 EUR/100g
Tè verde Hojicha Noike tostato
Rating: 4.8 out of 5
Golden-brown warmth meets caramel and chocolate, finishing creamy like coffee.
Hojicha
Polvere di hojicha
Polvere di hojicha
Prezzo:Da €19,90 Prezzo unitario: €19,90 EUR/100g
Polvere di hojicha
Rating: 4.8 out of 5
Light and savory before a robust roast, finishing sweet and chocolatey with milk.
Hojicha
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Confronta
A cup of reddish-brown hojicha seen from above, ringed by roasted hojicha leaves on a white background

What is Hojicha?

Hojicha is green tea roasted after processing, traditionally in a porcelain pot or a rotating drum, at temperatures high enough to turn the leaf from green to reddish brown. The roast drives off much of the tea's caffeine and catechins along with its grassiness, leaving a cup that is nutty, toasty and almost entirely free of bitterness or astringency. It was a Kyoto invention of the 1920s, a way to make use of leaf and stem that would otherwise have been sold cheaply, and it became the tea Japanese families drink in the evening and serve to children. Brew it hot and briefly — unlike most green teas it will not punish you for near-boiling water. The liquor is amber rather than green, and the aroma fills a room.

What Defines Hojicha

How it is grown and made, how it tastes, and how to brew it.

Tea Type

Green tea

Processing

Finished green tea roasted in a drum or porcelain pot until the leaf turns reddish brown.

Taste

Roasted, chocolatey, sweet

Caffeine

~43 mg per serving (5 g)

Shading

Unshaded — grown in full sun

Leaf Composition

Leaves and stems, roasted

Water Temperature

80°C (176°F)

Brewing Time

1 minute

Number of Infusions

2

How to Make
Hojicha Like a Pro

Hojicha takes a slightly higher temperature and a shorter brewing time. Unlike most green teas it will not punish you for near-boiling water — sometimes it is worth brewing it hot to get a really strong flavour from it.

A black ceramic teapot with a gold emblem and a matching black lid, arranged on a dark green slate board with a small bowl of hojicha tea and a small dish of loose leaves.
Heat the water in a kettle

Heat the Water

Heat water to 80°C (176°F).
Add the tea leaves to the teapot

Add the Leaves

Add 5 g of leaves to a kyusu teapot.
Let the tea steep in the teapot

Steep

Pour 150 ml of water and steep for 1 minute.
Pour the tea from the teapot into the cup

Pour & Brew Again

Pour out every drop, then brew the same leaves once more (20 seconds).

Caffeine Level in Hojicha

~43 mg per serving (5 g)

How Hojicha Is Made

From the field to the finished leaf, the five steps behind every batch.

Grown in Full Sun

Unshaded

Steamed and Rolled

30–40 Seconds

Leaf and Stem Selected

Roasted in a Drum

Until Reddish Brown

Cooled and Rested

Why Organic Hojicha Fields Make a Difference

Tea plants absorb everything from the soil, making pesticide-free farming especially important. The farmers we work with have found a way to grow delicious tea without harming the natural ecosystem.
ORGANIC
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NON-ORGANIC
A wide non organic tea field or hedge running diagonally across the frame beside a dirt path, with trees and distant hills in the background.

Why Buy Your Tea from Nio Teas

No middlemen, no pesticides, no risk.
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30-Day Satisfaction Guarantee

Try it with confidence. If it isn’t right for you, contact us within 30 days.
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100% Pesticide-Free Matcha

Every matcha is grown without pesticides, then personally tasted and selected by our team.
We're matcha lovers just like you!

Cultivating an appreciation
for Japanese Tea

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4 out of 5 stars 4.6

Excellent

Loved by Tea Drinkers Around the World

Our customers rate us 4.6/5 on Trustpilot, with countless reviews praising our tea, quality and service.

5 out of 5 stars 5/5
Ugne
Nio teas has been my favourite place to purchase good quality teas for a while now, and still they never disappoint me. Their teas are excellent quality, however, I’d like to give more attention to customer service - Nio team has been very kind and helpful each time I had any sort of problem. Their customer service never disappoints, they are very attentive and quick in responding to any queries, hence why I’ve been a loyal customer for a while now.

Apr 1, 2026

5 out of 5 stars 5/5
Sean
My favorite vendor for Japanese organic loose leaf green teas. They are sourcing some of the best organic teas out of Japan and supporting family farmers and the growing organic tea industry as a whole. I have ordered from every vendor for years and Nio consistently has the best prices and selection overall. They provide top notch customer service and fast shipping as well. Highly recommended 🍃

Feb 3, 2026

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FAQ

Before you order

Shipping is free once your order passes the threshold for your country — USD 54.99 · EUR 54.99 · GBP 44.99 · CHF 49.99 · CAD 74.99 · DKK 399 · SEK 599 · PLN 229 · CZK 1,290. Everywhere else it's the equivalent of USD 54.99, converted automatically. Below the threshold a flat rate applies, always shown at checkout before you pay.

We ship from warehouses in the US, the EU and Japan — whichever is closest to you. US and EU orders arrive in 4–12 business days; the handful of countries served from Japan take around 10. Business days count from dispatch rather than from when you order, and exclude weekends and public holidays. You'll get a tracking number by email the moment your parcel leaves the warehouse.

We only buy from fields grown without pesticides or chemicals. We ask each farmer directly how they manage their land, visit the plantation and processing facility ourselves, taste every harvest before committing, and check that the biodiversity around the fields is alive. Small family farms don't always carry paperwork — so we verify it in person instead.

Japanese green tea covers an enormous range, and choosing online isn't easy. If you've tried yours and it isn't for you, email info@nioteas.com within 30 days with your order number and a line on what you didn't enjoy. We'll send a different tea of equal or lower value, free. Nothing to post back — keep it, share it, or try brewing it cooler. Once per order.

Email info@nioteas.com within 30 days with your order number and a photo. We'll approve it, cover the return postage with a prepaid label or a reimbursement, and refund you — no restocking fee. Refunds go to your original payment method within 2 business days of the return reaching us; your bank may take another 5–20 to show it.

Unopened items in their original packaging can be returned within 30 days. Tea is sealed for hygiene, so opened packs can't come back — but the swap above covers exactly that situation. Return postage is yours unless the item arrived damaged, defective or incorrect.

Orders to the US and EU ship domestically from our local warehouse, so there's no customs charge and no duty. A small number of destinations are served from our Japan warehouse, where your own customs authority may apply import duty, VAT or a carrier handling fee on delivery. Those are set by your country, not by us. Ask before you order and we'll help you check.

info@nioteas.com or +41 79 751 83 88. We reply within 2 business days, usually much sooner, in English.

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